Branding Unboxed: Breaking Branding Rules, Virality + Brand Buzz
Secrets of Viral Success: Unconventional Strategies & Inspiring Storiesππ
Today, we're diving deep into the evasive and highly desirable world of virality. Yeah, we all dream about it, but how do you actually achieve it? ππ½ββοΈ
It's time to understand the secret sauce to elevate your content to viral status. π Plus, you won't want to miss the inspiring story of a mould-breaking, high-top-wearing kids dentist π¦· who's redefining the rules of marketing, and customer experience. Trust me, it's a smile-worthy tale! π
Do you find yourself pouring your heart into daily content creation, but your engagement and conversions just don't seem to match the effort you put in? π©π½βπ» I get it; we've all been there. Itβs the most frustrating place to be. π
Here are some insight on how to supercharge your videos so they become irresistible invitations to collaborate and connect with your people.π£
π¬ Cut to the Chase: No more fluff! Create content that hits the bullseye, π― speak directly to the core problems and desires of your people. Be concise, be purposeful β grab attention and don't let go. π€
π¦ Know Your Edge: In a sea of options, you need to stand out. Explore what sets you apart and strategically highlight those elements πͺ When you shine a light on what makes you unique, you become a magnet for those who are exploring their options to work with people like you. ππ§²
πΊοΈ Context Matters: It's not just about giving solutions; it's about providing the context that makes those solutions valuable. π° Explain why it matters, how it benefits your audience, and why they should care. Itβs not just about knowledge; it's about helping your audience realise its usefulness for their own journey. π
Implement these things so that you don't just rack up views, you inspire action. π It's about making purposeful connections and offering something that triggers a response to change.
Have questions about how to leverage your Video Game? π Hit reply and ask me anything π§
π Brand Excellence: Dr. Hanks and Happy Tooth, Where Smiles Are Made
Iβm head over heels for Dr. Hanks and the Happy Tooth crew for their super cool approach to dentistry. π¦·β¨
Dr. Hanks starts his day without scrubs and has a collection of high tops in his office as well as an indoor basketball and playroom. π Who says a visit to the dentist can't be an adventure? π’ Inside his tooth hub (not clinic) he has a playlist of foot-tapping, dance-worthy tunes, which takes away the dentist's terror and sets a perfect vibe for his patients π΅
As a pediatric dentist, Dr. Hanks is transforming dental visits into a playful, joyful experience to give kids a safe space to share their feelings, play and learn to love teeth cleaning, and it's absolutely heartwarming.π
Even on busy days, Dr. Hanks takes a break to shoot some hoops with his patients and help them to have a positive experience of visiting the dentist ππ And guess what? Happy Tooth isn't your typical dental practice. He has even developed his own range of natural dental products. Now we just need him to open a clinic for adults! π§π»π¦πΌπ¦πΎ
Source: Instagram Post